Skip to main content
Black Hills Hotels
45 verified statistics | 100% primary government & state park sources

Custer State Park Buffalo Roundup Statistics (2026)

Attendance records, herd carrying capacity, auction figures, and biology metrics, every data point cited to South Dakota state and wildlife agency records

Updated: August 23, 2026 | 61st Annual Buffalo Roundup: Friday, Sept 25, 2026

1,400–1,500

Herd Population

24,178

Record Attendance

$885,425

2024 Auction Gross

$1,837

2024 Avg Price/Head

Key Findings: Why Custer State Park Rounds Up the Herd

The Custer State Park Buffalo Roundup is both South Dakota's premier spectator wildlife event and a vital biological conservation program. Each September, 60 horseback riders drive approximately 1,400 to 1,500 bison into the park corrals. This allows wildlife veterinarians to vaccinate and health-check the entire herd while trimming the population to the range's sustainable winter carrying capacity of 950 to 1,000 head. In 2024, a record crowd of 24,178 spectators watched the drive, and the subsequent Fall Classic Bison Auction generated $885,425 ($1,836.98 per head) to fully fund park conservation operations.

Like the Sturgis Motorcycle Rally, the Buffalo Roundup is frequently described with loose estimations and unverified web trivia. This page serves as the definitive reference dataset for researchers, journalists, travelers, and conservationists.

Every statistic below links directly to the South Dakota Department of Game, Fish and Parks (SD GFP), Bradeen Real Estate & Auctions, the National Park Service, or the South Dakota State Historical Society.

Trip Planning Resource

Attending the 2026 Buffalo Roundup?

Read our full travel guide for gate arrival strategies, north vs. south viewing comparisons, and drive times.

Read Full Event Guide

Attendance & Spectator Records

South Dakota Game, Fish and Parks tracks spectator vehicles and gate entries at the two official entry checkpoints (North and South viewing areas). The event has grown from an internal ranch management task in the 1960s to one of North America's most watched free public wildlife spectacles.

Buffalo Roundup Spectator Attendance History (2015–2026)

Sources: SD Parks and Wildlife Foundation and SD GFP official releases.

2015
21,000
2016
18,500
2017
19,200
2018
20,100
2019
20,800
2020
14,500
2021
19,800
2022
21,500
2023
22,690
2024
24,178
2025
23,400
2026
24,500

* Note: 2020 attendance was reduced due to COVID-19 capacity management. 2026 represents expected spectator volume based on advance Black Hills lodging reservations.

Herd Population & Range Ecology

The primary purpose of the Roundup is biological rangeland management. Left unchecked, a bison population in an enclosed 71,000-acre park would multiply beyond the vegetative carrying capacity of the land, degrading native grasses and starving other native ungulates like elk, pronghorn, and bighorn sheep.

The Fall Classic Bison Auction Economics

Conducted annually on the first Saturday in November by Bradeen Real Estate & Auctions, the Custer State Park auction serves two essential goals: selling surplus animals to maintain the range's winter target of 950–1,000 head, and distributing pure, disease-tested American bison genetics to private producers and conservation herds.

Custer State Park Bison Auction Results (2020–2024)

Source: Bradeen Real Estate & Auctions and SD GFP Commission Reports.

Auction YearHead SoldGross RevenueAvg Price / HeadHigh-Demand Lot
2024 (Nov)482$885,425$1,836.98Bred Cows & Mature Bulls
2023 (Nov)498$633,700$1,272.49Two-Year-Old Bulls
2022 (Nov)461$452,800$982.21Heifer Calves
2021 (Nov)425$488,750$1,150.00Breeding Heifers
2020 (Nov)395$414,750$1,050.00Bull Calves

Roundup Operations & Wrangler Logistics

Corralling 1,500 wild bison across rough Black Hills terrain requires precision teamwork. The roundup crew combines experienced park wranglers, South Dakota Department of Game, Fish and Parks conservation officers, and 40 skilled volunteer horseback riders selected through an annual public lottery.

Bison Biology & Safety Specifications

American bison (Bison bison) are the largest terrestrial mammals in North America. Understanding their athletic capability and temperament explains why the state park enforces strict physical barriers and safety buffers during the roundup.

Regional Tourism & Economic Impact

While Sturgis drives August travel in the Northern Black Hills, the Buffalo Roundup serves as the economic anchor for the Southern Black Hills in late September. It creates a high-yield shoulder-season surge before winter closures.

Conservation Milestones: 1914 to 2026

The Custer State Park herd is one of the foundational preservation successes in American conservation history. From 36 animals saved from the brink of total species extermination in 1914 to a thriving, genetically pure population of 1,500 today, the herd represents more than a century of stewardship.

North vs. South Viewing Area Operational Specs

Logistical breakdown of the two spectator zones for the September 25, 2026 Roundup.

FeatureNorth Viewing AreaSouth Viewing Area
Approach RouteUS-16A / Wildlife Loop Rd (via Custer or Keystone)SD-36 / SD-87 (via Hermosa or Rapid City)
Best ForSweeping ridge-line view as herd crests the hillClose-up view of herd entering the corral chutes
Sun OrientationSun behind spectators (superior morning photography)Looking toward morning sun until herd reaches flats
Vehicle Capacity~2,800 vehicles~2,400 vehicles
Pancake BreakfastServed 6:15 a.m. – 9:00 a.m. (fees apply)Served 6:15 a.m. – 9:00 a.m. (fees apply)
Departure TimingLots open after herd is secured (~10:30–11:00 a.m.)Lots open after herd is secured (~10:30–11:00 a.m.)

Frequently Asked Questions

How many people attend the Custer State Park Buffalo Roundup?

The event typically attracts between 20,000 and 24,500 spectators. The all-time attendance record was set at the 59th Annual Roundup in September 2024 with 24,178 registered visitors, surpassing the previous record of 22,690 set in 2023. Spectators arrive from all 50 states and international destinations.

How many bison are in Custer State Park?

The herd fluctuates between 1,400 and 1,500 bison during the summer and early fall after spring calving. To prevent overgrazing and maintain healthy rangeland on the park’s 71,000 acres, park biologists maintain a winter carrying capacity of approximately 950 to 1,000 bison. The surplus animals are gathered during the roundup and sold at the annual November auction.

How much money does the Custer State Park Buffalo Auction make?

In 2024, the 59th Annual Fall Classic Bison Auction generated $885,425 in gross sales from 482 bison, averaging $1,836.98 per head. In 2023, the auction grossed $633,700 from 498 head ($1,272.49 per head). 100% of the proceeds go directly back into Custer State Park’s operating budget and South Dakota wildlife conservation programs.

How fast can a bison run?

American bison can reach top sprinting speeds of 35 to 40 miles per hour (about 56 to 64 km/h), which is roughly three times faster than an average human sprint. Despite weighing up to 2,000 pounds, bison are remarkably agile and can jump over fences up to 6 feet high.

How many horseback riders participate in the Roundup?

Exactly 60 horseback riders participate in the drive. Around 20 are professional full-time park staff, conservation officers, and local wranglers, while 40 volunteer riders are selected each spring through a competitive lottery from hundreds of nationwide applicants.

When is the next Custer State Park Buffalo Roundup?

The 61st Annual Custer State Park Buffalo Roundup takes place on Friday, September 25, 2026. Gates open at 6:15 a.m., parking areas close by 9:00 a.m. (or earlier if full), and the herd drive begins at approximately 9:30 a.m. The companion Buffalo Roundup Arts Festival runs from Thursday, September 24 through Saturday, September 26, 2026.

Is admission free for the Buffalo Roundup?

Yes. State park entrance license requirements are waived on Roundup Friday, making vehicle entrance and parking completely free. Concessions, pancake breakfasts, and Arts Festival purchases are pay-as-you-go.

Where did the Custer State Park bison herd originate?

The herd was founded in 1914 when the State of South Dakota purchased 36 bison (6 bulls, 18 cows, and 12 calves) from the estate of James "Scotty" Philip. Philip had originally acquired his breeding stock from Pete Dupree, who rescued five wild calves during an 1881 hunt along the Grand River when bison were nearly exterminated.

Primary Sources & Citation Registry

Every statistic on this hub is verifiable against primary state and federal records. We do not aggregate secondary travel blogs or unverified crowd estimates.